Personal Brand vs. Company Brand: Why I Switched Back To A Personal Brand
The Mariah Coz Show · Mariah Coz
Audio is streamed directly from the publisher (traffic.libsyn.com) as published in their RSS feed. Play Podcasts does not host this file. Rights-holders can request removal through the copyright & takedown page.
Show Notes
Personal Brand vs. Company Brands
Which Is Better for Content and Course Creators?
And why did I recently choose to rebrand my website back to my name?
I've gone back and forth between company brand names and my personal brand name four times now (don't judge!) so I have lots to share about the pros and cons of both, and what to consider when making this decision for yourself.
➡️ Read the full blog post here.
In this episode:
-
My branding journey from company name, to personal brand, to company name and back again!
-
Pros and cons of personal brands vs. company brands from my experience
-
Will a personal brand hold you back or cap your growth?
-
When a personal brand makes sense and when a company brand name makes sense
-
The unexpected reality of having a company brand name
-
Why none of this *really* matters and what to focus on instead
-
I mention the Framework Based Business workshop many times in this episode - check that out here.
Resources + Links:
-
Visit the site - www.mariahcoz.com
-
Blog - www.mariahcoz.com/blog
-
The Newsletter - www.mariahcoz.com/join
Submit your Creator Confession here