How to Protect Your Business Legally Without Getting Overwhelmed with Noeli Serna
The Mami Collective · Paulina Roe
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Show Notes
If you’re building a business and “the legal stuff” keeps getting pushed to the bottom of the list, this episode is your reset.
Paulina sits down with corporate attorney + mom Noeli Serna to walk through how to protect your business early (without spiraling)—from choosing a name the right way, to trademark basics, to the contract clauses that come back to bite you when you move fast.
In this episode, you’ll learn how to:
- Use AI wisely (and why “ChatGPT contracts” can get you in trouble)
- Know when it’s time to stop treating your business like a hobby and actually get legal
- Do a quick trademark “knockout search” before you spend money on branding
- Keep business + personal finances separate (and why it matters)
- Protect yourself with the right partnership agreement + clean business records
- Spot the contract fine print that can block subcontractors, trap you in bad terms, or mess with payment
Noeli also shares what she had to unlearn as a daughter of immigrants, how delegation changed her life as a working mom, and resources for women entrepreneurs. You don't want to miss this!