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S10 E04: Piero Braga, CEO of Slowear

S10 E04: Piero Braga, CEO of Slowear

The Luxury Item with Scott Kerr

November 14, 202344m 27s

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Show Notes

Scott Kerr sits down with Piero Braga, the CEO of Slowear, the high-end Italian fashion company whose portfolio of brands include Incotex, Zanone, Glanshirt and Montedoro. Braga, a seasoned executive who recently joined from Gucci, discusses Slowear's 'durable fashion' philosophy, his key priorities for the company and the avenues for growth, and the challenges that come with leading a group of brands versus a single one. He also talks about where menswear fashion is going, the mindset of the Slowear customer, creating relevance to younger clientele, and its long-term physical store strategy. Plus: An update on becoming a B Corp.

Featuring: Piero Braga, CEO of Slowear (slowear.com)

Host:
Scott Kerr, Founder & President of Silvertone Consulting

About The Luxury Item podcast:
The Luxury Item is a podcast on the business of luxury and the people and companies that are shaping the future of the luxury industry.

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Topics

luxurymarketingbrandingadvertisingaffluentmillennialsgenzstrategy