
S03 E07: David Kellie, Chief Executive Officer of the Natural Diamond Council
Scott Kerr talks with Natural Diamond Council CEO David Kellie about how the $80 billion diamond industry is regaining its sparkle thanks to stuck-at-home consumers and "emotional asset" seekers. He also discusses how the pandemic ignited new and faster w
The Luxury Item with Scott Kerr
April 13, 202139m 48s
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Show Notes
Scott Kerr talks with Natural Diamond Council CEO David Kellie about how the $80 billion diamond industry is regaining its sparkle thanks to stuck-at-home consumers and "emotional asset" seekers. He also discusses how the pandemic ignited new and faster ways of doing business, the importance of understanding consumer sentiment, the radical digital transformation of the diamond industry, and the NDC's new program offering $1 million to BIPOC designers. Plus: New insights on why Millennials and Gen Z are buying diamonds
Featuring:
David Kellie, Chief Executive Officer of the Natural Diamond Council (naturaldiamonds.com)
Host:
Scott Kerr, Founder & President of Silvertone Consulting
About The Luxury Item podcast:
The Luxury Item is a podcast on the business of luxury and the people and companies that are shaping the future of the luxury industry.
Stay Connected:
Twitter: @theluxuryitem, @scott_kerr, @silvertoneconsulting
Email: [email protected]
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Topics
luxurymarketingbrandingadvertisingaffluentmillennialsgenzstrategy