
Encore Episode: Stefano Canali, President and Chief Executive Officer at Canali
In this encore episode of The Luxury Item (published February 15, 2022), Stefano Canali, president and CEO at Italian luxury menswear brand Canali, talks about how the 88-year-old company is shaping its future with new investments and innovations. Stefano
The Luxury Item with Scott Kerr
October 4, 202236m 54s
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Show Notes
In this encore episode of The Luxury Item (published February 15, 2022), Stefano Canali, president and CEO at Italian luxury menswear brand Canali, talks about how the 88-year-old company is shaping its future with new investments and innovations. Stefano discusses the inspiration behind its F/W22 collection, why formalwear is not dead despite the pandemic-induced working-from-homewear shift, the lessons learned from past challenges that helped him navigate the company though the COVID-19 crisis, and how the company's founding values and Italian DNA continue to drive its vision and style. He also points to a full slate of major projects in 2022 including re-platforming its e-commerce, a new store concept, a more robust CRM program and expansion in China. Plus: Thoughts on Canali entering the metaverse any time soon
Featuring: Stefano Canali, President and Chief Executive Officer at Canali (canali.com)
Host:
Scott Kerr, Founder & President of Silvertone Consulting
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Topics
luxurymarketingbrandingadvertisingaffluentmillennialsgenzstrategy