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Is There Enough Transparency From Influencers On Advertising?

Is There Enough Transparency From Influencers On Advertising?

The Last Word with Matt Cooper · Today FM

March 2, 202310m 42s

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Show Notes

The Advertising Standards Authority of Ireland has announced plans to use AI to clamp down on social media posts that mislead consumers. Ian Guider spoke to Russell Alford of the Gastrogays and Orla Twomey, CEO of the ASAI to discuss how this would work, and whether influencers can do more to provide clarity with their ads and sponsored content. Catch the full chat by pressing the 'Play' button on this page.