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Breakfast Battle: The Cereal Industry vs MAHA

Breakfast Battle: The Cereal Industry vs MAHA

The Journal. · The Wall Street Journal & Spotify Studios

August 28, 202519m 50s

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Show Notes

The Trump administration’s “Make America Healthy Again” agenda has shaken big food companies already reeling from shifting consumer preferences. Cereal giant WK Kellogg, already struggling as Americans move away from cereal, is at the center of many MAHA attacks. WSJ’s Jesse Newman reports on Kellogg's journey from American icon to MAHA target. Allison Pohle hosts. 


Further Listening:

The FDA Boss on the Agency’s MAHA Makeover

Why Coke Isn’t Getting Rid of High-Fructose Corn Syrup


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