Thought Leaders: Loeries partnership with TIKTOK (Media and Innovation)
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Show Notes
The Media Innovation category at the Loeries focuses on the ideas that truly push our creativity forward. It recognizes innovation on any media platform and is designed to recognise the brands and agencies who exhibit truly brave thinking in their use of media. The TikTok and Loeries relationship is set to flourish in 2022, with bi-monthly TikTok awards and a TikTok sub-category that aims to develop, grow and reward brands and agencies, from across the region, with the most innovative TikTok content.
Guest: Preetesh Sewraj – Chief Executive Officer of the Loeries