
Audio is streamed directly from the publisher (traffic.omny.fm) as published in their RSS feed. Play Podcasts does not host this file. Rights-holders can request removal through the copyright & takedown page.
Show Notes
Preetesh Sewraj, CEO and Chief Innovation Analyst at Product of the Year South Africa, discusses the reasons why independent consumer endorsement programmes are such a powerful sales and marketing tool, particularly in a constrained economic climate.