What It Really Takes to Go All In on Your Creative Business After You're Ready To Step Away with Makayla Hopper

Welcome to The In-Between Podcast. Today we have Makayla Hopper, founder and photographer behind MacMo Photo & Co., for a real conversation about entrepreneurship, community, and navigating in-between seasons. Makayla shares her journey from construction project management to going all-in on photography, the moment she almost sold her business, and how choosing vulnerability opened the door to deeper relationships and aligned growth. We talk about building a “business family,” trusting your instincts when things fall apart, and how a major setback — including a broken ankle during a pivotal season — completely reshaped the way she prices, structures, and sustains her work. This episode is a reminder that success isn’t just about hustling harder, but about consistency, community, and building a business that can support you through every season.

 

What You’ll Hear:

• Makayla’s path from construction management to full-time photographer

• The chaotic mastermind moment that sparked a powerful business connection

• Why vulnerability builds stronger relationships than perfection

• Almost selling her business — and the choice that changed everything

• The lesson a broken ankle taught her about pricing and sustainability

• Why photographers (and creatives) should price to replace themselves

• How brand photography retainers create long-term value for small businesses

• Why community and consistency matter more than momentum alone

 

Connect with Makayla:

@macmo.photo |https://www.instagram.com/macmo.photo/

 

Website: https://macmophoto.com/

 

Let's Connect:

@inbetweenconvos | @kassidy.owen