345 | How Rain Gear Works. And Why, Sometimes, It Doesn’t.
June 1, 20221h 8m
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Show Notes
Rain gear. You may not need it, or it may save your hunt. You can spend fifty bucks or hundreds of dollars. Some pieces weigh a few ounces, while other pieces weigh a couple of pounds. Company X has proprietary technology with miraculous claims, while Company Y claims its membrane is better.
So what do you do? How do you select rain gear? Well, it begins with understanding how rain gear works — and why, sometimes, it doesn't.
To help us dig deeper than the marketing messages we, as consumers, see about rain gear, we turned to a technical textile expert, Marcel Geser of Development Never Stops. Marcel's work with DNS has won over 25 coveted ISPO awards, which are given to the most innovative products in the sports and outdoor space. He has worked with some of the biggest brands in the world, including recent work with hunting apparel company Canis (https://canisathlete.com/).
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