102: Delivering Advice That’s Easy To Implement By Making It Reasonable Not Rational
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Show Notes
Lack of follow-through and implementation of advice is a widespread problem.
One study revealed this gut-wrenching stat: 70% of clients implement less than 20% of financial planning recommendations.
There are a number of reasons to explain this. A primary reason is that advisors deliver advice that looks good on a spreadsheet, but it doesn’t fit into real life.
If you can design your advice for the person rather than optimizing for a spreadsheet, you’ll watch your implementation problems disappear. After all, the best advice is the advice that actually gets implemented.
Here’s what you’ll learn:
- A client story demonstrating doable over optimal advice
- One of the primary barriers that prevent clients from implementing
- How to optimize advice for spreadsheets but design it for real-life
- Three questions to ask that will drastically improve follow-through
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Resources:
- The featured partner for this episode is Knudge, an automated system to help clients actually follow through on their tasks and reach their financial goals
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