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How does ‘Shrinkflation’ work?

How does ‘Shrinkflation’ work?

The Hard Shoulder · Newstalk

May 24, 202411m 47s

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Show Notes

We have all been aware of inflation the last few years but one of the side effects of this is… Shrinkflation! 

Well Ritz crackers are the next beloved snack to be a victim of shrinkflation… The number of crackers has reduced 30% however the price stays the same! 

Kieran is joined by Consumer Affairs Correspondent and Pricewatch Editor with The Irish Times, Conor Pope and Co-Presenter of Fully Charged on Spin 1038, Aisling Bonner to discuss.

Image: Brett Jordan