Episode 21: Motorola’s Dead Zone
The rise and fall of the iconic Motorola was on so many levels, heart-wrenching. Find out how this remarkable, trailblazing brand was condemned to a slow death that eventually bled decay across its entire organization.
The Great Fail · Debra Chen
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Show Notes
The rise and fall of the iconic Motorola was on so many levels, heart-wrenching. Once pioneers of all things radio, Motorola paved the way for set-top boxes, modems, DVRs, semiconductors and then after that, mobile phones. In 2004, the unveiling of their Razr created a media frenzy, selling more phones than any other mobile handsets at that time. So how was this remarkable, trailblazing brand condemned to a slow death that eventually bled decay across its entire organization? Listen to Episode 21 of The Great Fail to find out.
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