How we all became a brand
A brief history of how self-invention became personal branding.
The Gray Area with Sean Illing · Vox
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Show Notes
What does it mean to be “authentic” in the digital age? Sean Illing speaks with Tara Isabella Burton about her new book, Self-Made: Creating Our Identities From Da Vinci to the Kardashians. They discuss the history of self-creation, how it’s evolved into personal branding, and why a more collective mindset could benefit all of us.
Host: Sean Illing (@seanilling), host, The Gray Area
Guest: Tara Isabella Burton (@NotoriousTIB), author of Self-Made: Creating our Identities from Da Vinci to Kardashian
References:
- Self-Made: Creating our Identities from Da Vinci to Kardashian by Tara Isabella Burton (Hachette, 2023)
- Strange Rites: New Religions for a Godless World by Tara Isabella Burton (Hachette, 2022)
- The Brothers Karamazov by Fyodor Dostoyevsky
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This episode was made by:
- Producer: Erikk Geannikis
- Engineer: Patrick Boyd
- Editorial Director, Vox Talk: A.M. Hall
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