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James LaForce: 'Social media isn't an extension of e-commerce'

James LaForce: 'Social media isn't an extension of e-commerce'

James LaForce started his career hand-delivering printouts of press releases that highlighted the biggest news and best gossip from parties the night before. He would drop them off at the home of the society reporter at Women’s Wear Daily and return...

The Glossy Podcast · Glossy

October 5, 201730m 36s

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Show Notes

James LaForce started his career hand-delivering printouts of press releases that highlighted the biggest news and best gossip from parties the night before. He would drop them off at the home of the society reporter at Women’s Wear Daily and return to his office by foot. Things have changed. LaForce joined us on the Glossy Podcast to discuss that mindset, the separation of social media and e-commerce, and the one industry that can’t tell a good story on Instagram.