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Email Marketing 001: How could I use email marketing to support my book launch?

Email Marketing 001: How could I use email marketing to support my book launch?

The FWD: Thinking Show · Kelly Forst

December 15, 201515m 59s

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Show Notes

Welcome to the first official episode of the Ask Me About Email Marketing podcast. Our first question comes from Simon Kadwill, a book marketer who is preparing for his upcoming book launch.Simon asks us how he can use email marketing to support his campaign.To answer this question, I've tapped two of our in-house experts: Erik Harbison, our CMO, and Chris Vasquez, Creative Director.