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349 Commercial Ad Photography

349 Commercial Ad Photography

Chris, Ade and Jeremiah explore the ways new technology can help you make fantastic photos.

The Future of Photography

June 25, 202545m 30s

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Show Notes

Watch this on video | Join us on Discord for more TFOP chat!

Jeremiah and Chris chart a rapid timeline: from 19th-century product photos to the large-format, chrome-gloss ads of the 1960-80s; through the 1990s digital pivot, when Photoshop and backs replaced film; to today’s virtual sets where most product images are CGI — see Zalando, IKEA, and modern car campaigns.

Despite AI and renders, authentic photos still outperform for trust. Technology changes the tools, not the vision—story-driven, light-savvy photographers remain essential, so keep shooting and experimenting.

This is an episode of The Future of Photography podcast with

Adrian Stock @[email protected] (Mastodon) @Ade968 (Twitter) https://adrianstock.com/ (Home)

Jeremiah Chechik https://linktr.ee/tinroof_studios

Chris Marquardt @[email protected] (Mastodon) @chrismarquardt (Twitter) https://chrismarquardt.com/ (Home)

All episodes at https://thefutureofphotography.com, All videos at https://tfttf.com/tfopvideo

Find us at Discord: https://tfttf.com/jointfop, Web: https://thefutureofphotography.com, Twitter: https://twitter.com/tfopnow, Instagram: https://instagram.com/tfopnow

Topics

photographycameratechnologyfuturesoftwarecomputationalgadgetsimagemanipulation