
How the Kyiv Independent built 20,000 paying members in a warzone
The Future of Media, Explained - from Press Gazette · Chris Stone
July 31, 202540m 10s
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Show Notes
Kyiv Independent launched in November 2021, just three months before Russia's full-scale invasion of Ukraine. Here chief operating officer Zakhar Protsiuk talks to Press Gazette editor-in-chief Dominic Ponsford about building a 70-strong team out of nothing, funded mainly by reader revenue, and the ways they have had to constantly reinvent their model.
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