1363. #TFCP - The EPA 2027 Pre-Buy: Is Now the Time to Finance Your Next Truck?

Is the freight market finally turning a corner, or are carriers in for more tough decisions ahead? James Currier from Finloc is back for another insightful conversation, covering why the freight market remains weak, how the worst job numbers since 2020 are slowing fleet expansion, and why economic uncertainty and high interest rates are forcing trucking companies to rethink equipment financing, capital spending, and operational strategy!

We talk about the disconnect between Wall Street wins and Main Street trucking struggles, rising operating costs, why lenders are now laser-focused on stability, maintenance discipline, and financial transparency and why automation, smarter financial planning, and disciplined execution are the keys to surviving and winning in today's freight economy, especially for small and mid-sized fleets trying to stay competitive in a volatile trucking market.

To download the Trucking Resurgence action plan, go to https://truckingresurgence.com/.

About James Currier

James Currier is the Chief Revenue Officer at Finloc USA, where James leads the sales team across the country in a relentless pursuit for increased market share in the equipment finance field. After starting his professional career as a Business Analyst in the healthcare field, James came to realize that his passions were best suited to dealing with people and organizations aiming for growth. After a two year contract was completed with Fraser & Interior Health Authorities in British Columbia, a career change ensued and James has not looked back since. Combining the analytical fundamentals learned in healthcare and a natural gravitation towards people and business development, James has thrived in a sales career since 2012, leading, managing, and training dozens of people over the past several years.

Subsequent to the completion of a >$400MM acquisition at his previous company, James made the jump to Finloc where he was first tasked with hiring and redeveloping the Ontario, Canada market. James was then assigned to manage the US division for Finloc as a player/coach, originating new asset-based financing opportunities and finding, attracting, and training new talent.

James has worked in an exceptionally diverse range of roles since the age of 15, starting as a minor hockey league referee. His openness to new experience has allowed James to experience positions as a head of high-profile security, high-adventure whitewater rafter guide, Corporal in the Canadian Armed Forces Infantry Reserve, business analyst, VIP/Private security operative, personal support worker, guitar teacher, and sales leader.

As a well-versed hobbyist who enjoys learning and new experiences, James enjoys coaching/playing/watching hockey, swimming, guitar, hunting, fly fishing, boating/canoeing, cycling, hiking, woodworking, motorcycling, reading, DIY projects, and evening walks with his wife, 2 boys, and golden retriever.

Connect with James

• LinkedIn: https://www.linkedin.com/in/james-currier-clfp-232b0842/?originalSubdomain=ca
• Email: [email protected]

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