1187. #TFCP - Automating Your Workflows In Freight!
The Freight Coach Podcast · Chris Jolly
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Show Notes
Who really succeeds in a changing freight market environment? Find out by listening to Harish Abbott's journey in logistics!
Harish explains the impact of innovation and adaptability in the industry's unpredictability, how AI tools transform operational efficiency and enable small businesses to scale without excessive headcount increases, and highlights persistence and learning from failures as crucial aspects of entrepreneurial success!
About Harish Abbott
Harish Abbott is the Co-Founder and CEO of Augment, an AI-driven logistics platform transforming freight operations. In 2025, Augment secured $25 million in seed funding led by 8VC to develop its flagship product.
Prior to launching Augment, Harish co-founded Deliverr, a fast-growing e-commerce fulfillment platform acquired by Shopify for $2.1 billion in 2022. His career includes pivotal roles at Amazon, where he contributed to building global fulfillment infrastructure.
Harish holds degrees from the Indian Institute of Technology Roorkee, the University of Illinois at Urbana-Champaign, and an MBA from Stanford Graduate School of Business.
Connect with Harish
- Website: https://www.goaugment.com/
- LinkedIn: https://www.linkedin.com/in/habbott/
- X (Twitter): https://x.com/habbott
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