Identifying, localising, and monetising the next generation of fans from The World Football Summit Riyadh
The Footballco Business Podcast
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Show Notes
This episode was recorded live at the World Football Summit Riyadh in December 2025 and covers Identifying, localising, and monetising the next generation of fans, featuring a panel including:
Mohammed Basrawi - GM and MARCOM Content for the Saudi Pro League
Olek Loewenstein - President of Sports Content at Televisa Univision
Shahrukh Sohail - Senior Sports and Entertainment Business Manager at Explere
Marc Veelenturf - CEO Middle East & Türkiye and Chief Growth Officer – International markets at Atos
It’s moderated by our own SVP for the Middle East, Andy Jackson.