AC Milan: The New York Yankees and more - Inside AC Milan's fashion strategy with CMO Tania Moreno
From the New York Yankees to Pleasures and Off-White - we speak to AC Milan's CMO, Tania Moreno, about the club's football and fashion strategy and what made Business of Fashion call AC Milan 'The football team that finally got fashion right'.
The Footballco Business Podcast
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Show Notes
From the New York Yankees to Pleasures and Off-White - we speak to AC Milan's CMO, Tania Moreno, about the club's football and fashion strategy and what made Business of Fashion call AC Milan 'The football team that finally got fashion right'.
Including:
How the club chooses its fashion partners
The role of fashion in growing the club in the US
Who is really buying AC Milan clothing