The 'Disneyland' of Food?
Can Italy claim back the authenticity of it's food with a giant shopping mall?
The Food Chain · BBC World Service
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Show Notes
We're in Bologna, Italy as FICO Eataly World opens its doors to a curious public. Its mission is to educate people about Italian food, and attract 6 million tourists a year. But is a shopping mall really the best way for the Italians to reclaim the authenticity of their food?
Italian food is known and loved across the world, but much of what is consumed doesn't actually come from Italy. Could what some are calling 'the Disneyland of food', be the answer to increasing understanding and boosting exports?
Emily Thomas takes a trip around the park, speaks to the people behind the project, and visits local producers in Bologna.
(Photo: Chef with pasta. Credit: Getty Images)