ALDI Accused of Copycat Branding
Across the USA and globally, many once supportive brands are staying quiet or staying away from supporting PRIDE this year. If June was or is your brand’s sole marketing strategy to connect with the LGBTQ consumer, then you need help. Caught My Eye looks at a recycling solution involving plastic Coke bottles in India. Also, Mondelez filed a lawsuit against ALDI for packaging design that is too close to Nabisco products such as Oreos and Wheat Thins. Our Business Birthday celebrates Henry Phillips, of the namesake Phillips Head Screw and Screwdriver. We’re all business. Except when we’re not.
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Show Notes
Across the USA and globally, many once supportive brands are staying quiet or staying away from supporting PRIDE this year. If June was or is your brand’s sole marketing strategy to connect with the LGBTQ consumer, then you need help. Caught My Eye looks at a recycling solution involving plastic Coke bottles in India. Also, Mondelez filed a lawsuit against ALDI for packaging design that is too close to Nabisco products such as Oreos and Wheat Thins. Our Business Birthday celebrates Henry Phillips, of the namesake Phillips Head Screw and Screwdriver.
We’re all business. Except when we’re not.
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