228. Slavka Jancikova, VP Marketing EMEA at Foot Locker: Marketing with a Point of View
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Show Notes
This Podcast is supported by Shoptalk. Join us and the elite of Consumer Goods and Retail in Barcelona on June 2-4: https://shoptalkeurope.com/community SEE DISCOUNT CODES BELOW
Our guest today is Slavka Jancikova. With an impressive background in companies like NIKE, AB Inbev and Adidas; she's now leading Marketing for the sneaker retail leader Foot Locker in EMEA. She joins Christina and Daniel at a particularly crucial time for Marketing,.
Tune in to hear about:
- Anticipating Shoptalk Europe and the panel Slavka will be on
- Moving between Apparel, FMCG and Retail
- Performance Marketing versus Brand Building
- Balancing Data and gut feel (or having a point of view!)
- Her vision for Foot Locker
-15% discount codes for The FMCG Guys audience!
Retailer and Brands:
RBFMCG15
https://ste25-registration.personatech.com/code?cId=cmJmbWNnMTU=
General Attendee
GAFMCG15
https://ste25-registration.personatech.com/code?cId=Z2FmbWNnMTU=
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Follow us on LinkedIn: https://www.linkedin.com/company/fmcgguys/ Audio Mixing by Rodrigo Chávez Voice Acting by Jason Martorell Parsekian