197. Benedikt Vogler & Georgina Hernández from STADA: Accelerating Digital Consumer Healthcare
The FMCG Guys · Dwyer Partners
October 16, 202436m 23s
Audio is streamed directly from the publisher (traffic.libsyn.com) as published in their RSS feed. Play Podcasts does not host this file. Rights-holders can request removal through the copyright & takedown page.
Show Notes
Georgina Hernandez, eCommerce Manager International and Benedikt Vogler, Director Global eCommerce CHC join Daniel at STADA's Barcelona office to speak about the state and opportunities for Consumer Healthcare online.
- Transitioning from FMCG to Consumer Healthcare and learnings on the way
- STADA's unique DNA and Culture based on Heritage, Purpose and Growth
- Deploying global initiatives locally and working effectively across functions
- What Retail Media looks like in the Pharmacy Channel
- AI and Data Management
- Predictions for the next 2 years
More:
Follow us on Instagram: https://www.instagram.com/fmcgguys/ Follow us on LinkedIn: https://www.linkedin.com/company/fmcgguys/ Audio Mixing by Rodrigo Chávez Voice Acting by Jason Martorell Parsekian