144. Cyndi Loza, Managing Director, Member Content at Path to Purchase Institute (P2PI): Covering Global Media
The FMCG Guys · Dwyer Partners
March 20, 202411m 17s
Audio is streamed directly from the publisher (traffic.libsyn.com) as published in their RSS feed. Play Podcasts does not host this file. Rights-holders can request removal through the copyright & takedown page.
Show Notes
Cyndi Loza is the Managing Director, Member Content at Path to Purchase Institute (P2PI), a member organization and publication that serves commerce marketers in Consumer Goods & Retail.
Watch on YouTube: https://youtu.be/DBmiJOQQ_4Q
She joins Daniel live from the first edition of Retail Media Summit Canada in Toronto, to go over:
- Current trends in Retail Media
- How P2PI is helping Retailers and Brands come to a common understanding of the current environment
- What makes Canada unique
- The event and looking at the future
More:
- Follow us on Instagram: https://www.instagram.com/fmcgguys/
- Follow us on LinkedIn: https://www.linkedin.com/company/fmcgguys/
- Audio Mixing by Rodrigo Chávez
- Voice Acting by Jason Martorell Parsekian