122. Dean Harris, Head of Member Rewards and Retail Media at The Co-Op: Convenience Retail Media
The FMCG Guys · Dwyer Partners
January 3, 202418m 26s
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Show Notes
The Co-Op is the UK's Convenience Leader, with about 2,500 stores. Their Head of Customer Rewards and Retail Media, Dean Harris, sits with Daniel at the Retail Media Summit UK to speak about:
- The Co-Op's convenience value proposition within the UK grocery market
- How can FMCG Brands maximize this convenience Retail Media Network
- Dean's career journey
- Linking Loyalty, Data and Media
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Audio Mixing by Rodrigo Chávez
Voice Acting by Jason Martorell Parsekian