407. Why Becoming a "Sponsored Athlete" is A Terrible Idea… If You Want To Do "Affiliate" Deals: Here's the Right and Wrong Way To Do It (Your Reputation is On the Line)
The Fitness Business Podcast with Erin Dimond and Jordan Dugger · Erin Dimond and Jordan Dugger
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Show Notes
If you think becoming a sponsored athlete is the way to wealth, we have news for you. You'll receive pennies on the dollar promoting someone else's company while diluting your own brand equity. There's a way to do it better (hint it's on the backend). We'll explain the truth about affiliate payouts, why you should create a high ticket 1-1 coaching offer instead, and how to utilize sponsorship deals inside your offer for maximum leverage.
Time Stamps:
(0:52) Why Being a Sponsored Athlete Isn't Worth it and What To Do
(3:04) The Truth about Affiliate Payouts
(4:63) Tapping Into Your Audience Equity
(6:47) Creating a High Touch 1-1 Offer Instead
(10:52) Done For You Options on the Backend
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