Chocolate wasn’t always romantic. How did it become a symbol of love?
The Excerpt · USA TODAY The Excerpt
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Show Notes
Chocolate wasn’t always sweet — or romantic. Once a ceremonial drink and even a form of currency, cacao has a long history before becoming a Valentine’s Day staple. Harvard Professor Carla Martin explains how marketing, industrialization and chemistry helped turn chocolate into a symbol of love — and why men buy the most chocolate one week a year.
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