Episode 2
Ep 2: 'Tis the Season for Holiday Branding
The Eventacle Podcast · Eventacle
December 5, 202413m 38s
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Show Notes
In today's competitive events landscape, holiday branding presents a compelling way to enhance audience engagement and drive attendance. A seasonal approach to branding leverages the emotional pull of holidays while integrating seamlessly with the annual marketing calendar. However, effective holiday branding requires a balance – too much kitsch can undermine professionalism, while subtle but memorable elements can create lasting audience connections.
Topics
holiday brandingevent brandingPSLPumpkin Spice LattePumpkin Spice Latte SeasonRadio City Christmas SpectacularRockettesStarbucksCoca Cola