Revealing Ship 30's Million-Dollar Marketing Strategy | Espresso Hour E13
The Espresso Hour · Dickie Bush and Nicolas Cole
Audio is streamed directly from the publisher (media.transistor.fm) as published in their RSS feed. Play Podcasts does not host this file. Rights-holders can request removal through the copyright & takedown page.
Show Notes
Want more FREE digital writing frameworks & tips like these? Join 50,000+ subscribers here: http://digitalwritingcompass.com
In this episode, Ship 30 for 30 Captains Dickie Bush and Nicolas Cole talk about their marketing funnel, specifically relating to email.
(00:00) Intro
(01:36) The Ship 30 email course
(07:59) Why email courses are better than newsletters
(17:03) How we left money on the table + common mistakes (19:19) Breakdown: our email marketing strategy
(21:47) Email 1
(25:09) Email 2
(28:01) Email 3
(30:51) Email 4
(33:47) Email 5
(38:49) Email 6
(39:42) Golden nugget sweepstake tactic
(43:08) You have a moral responsibility to sell
(46:24) The simplicity of a digital business
--------------------------------------------------------------------
Download our FREE 13,000-word ultimate guide: http://startwritingonline.com
Start writing on Typeshare: http://typeshare.co
• Follow Dickie on Twitter: http://twitter.com/dickiebush
• Follow Dickie on LinkedIn: http://linkedin.com/dickiebush
• Follow Cole on Twitter: https://twitter.com/Nicolascole77
• Follow Cole on LinkedIn: https://www.linkedin.com/in/nicolascole