Why ‘fake it till you make it’ is terrible for business
The Entrepreneurs · Monocle
November 12, 202530m 7s
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Show Notes
Entrepreneur and Childs Farm founder Joanna Jensen shares how a know-it-all attitude can stall growth and why confidence alone can’t save a struggling enterprise. She discusses lessons from her new book, ‘Making Business Child’s Play: How to Build a Winning Brand’, a practical guide to creating companies that last.
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