
Episode 49
How to run and grow an editing and proofreading business. Q&A, Part 2
The Editing Podcast · Louise Harnby (fiction editor) and Denise Cowle (non-fiction editor)
May 12, 20201h 10m
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Show Notes
In this episode of The Editing Podcast, Denise and Louise answer questions about how to run and grow an editing and proofreading business.
Listen To Find Out More About:
- Increasing organic lead generation
- Assembly Bill 5 (AB5) and the impact on freelancers in California
- The benefits of working with publishers, packagers and project-management agencies
- Content marketing: Solving clients problems
- Facebook marketing: Ads, chatbots and website pixels
- Google ads and sourcing professional expertise
- Managing impostor syndrome
- Attracting indie genre-fiction authors: content marketing and branding
- Getting work with publishers
- Ethical promotion to a primed audience
- Technical writing and copy-writing
- Choosing a business name
- Building an editorial business on a tight budget
- Using career expertise as a foundation for an editing specialism
- Choosing the right training course
- Building a marketing strategy
- Starting an editing business when we care for young children
- Scaling a business: Passive income streams, price increases, training, and premium services
- Researching markets and audiences
- Making a website visible
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Denise And Louise
Music Credit
‘Vivacity’ Kevin MacLeod (incompetech.com). Licensed under Creative Commons: By Attribution 3.0 License.