107. How Connor saved his Business using SEO
The Ecommerce Roadmap · Susan Bradley
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Show Notes
Today I'm talking to Connor Meakin, the Founder of Bluebird Provisions.
Bluebird Provisions sells bone broth. Pre Covid, Bluebird's sales were exclusively to brick and mortar grocery stores. The Company was growing and Connor's days were busy managing and growing the wholesale channel.
Everything changed in March 2020, when stores stopped ordering Bone Broth, and Connor's sales ground to a halt.
In the summer of 2020, Connor was almost broke and scrambling for cash to keep his Company alive.
There was no budget for ads, so Connor decided to figure out how he could use SEO to get some traffic to his site.
Listen in and hear:
The first steps Connor took to get traffic What he did next His results
And…
How you could apply this strategy too!
See Connor's site here: https://bluebirdprovisions.co/