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Using Story to Win on Social Media

Using Story to Win on Social Media

The Duct Tape Marketing Podcast

December 17, 201923m 39s

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Show Notes

Early Twitter employee and digital media expert Claire Diaz-Ortiz stops by the podcast to discuss her latest book, Social Media Success for Every Brand. Diaz-Ortiz dives into the StoryBrand pillars and the complementary SHARE model to help business owners craft social media plans that actually boost engagement (and, ultimately, sales).