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The Dirt on Flowers

The Dirt on Flowers

277 episodes — Page 4 of 6

Ep 127EP 127: From Soil to Storage: Mastering the Art of Dahlia Digging

Lyndsay and Shannon discuss the challenges of fall flower farming, focusing on digging dahlias and winter preparations. Recorded in late September, they reflect on the seasonal transition and their end-of-season fatigue. They delve into the specifics of digging dahlias, emphasizing the importance of timing, labeling, and storage methods. They also discuss the pros and cons of washing tubers and the complexities of managing storage conditions. The episode offers practical advice and insights into the labor-intensive nature of flower farming during the fall season.If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now. Did you love today's episode? Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

Oct 11, 202452 min

Ep 126EP 126: Why Your Farm Needs a Website With Alix Northrup

Lyndsay and Shannon welcome branding expert Alix Northrup, they discuss the essential role of having a website for farming businesses. They share personal experiences and challenges in managing their online presence, emphasizing that a website is crucial for legitimacy, customer engagement, and business growth. The conversation covers the limitations of relying solely on social media, the importance of a dynamic and evolving website, and practical tips for website development, including content organization, choosing a domain name, and finding the right web designer.If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now. Did you love today's episode? Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

Oct 4, 202456 min

Ep 125EP 125: Mythbusting Social Media Trends

Lyndsay and Shannon discuss their six-year collaboration in growing their flower farms into six-figure businesses. They candidly address the complexities and challenges of flower farming, emphasizing the importance of simplifying processes to enhance efficiency. The conversation includes personal anecdotes about customer interactions and the pressures of wedding weeks. They also highlight the need to critically evaluate online information and trends, encouraging listeners to focus on what truly benefits their unique farming practices. The episode aims to inspire and provide actionable strategies for flower farmers.If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now. Did you love today's episode? Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

Sep 27, 202458 min

Ep 124EP 124: Spillin' the Dirt: From Date Nights to CSA Bouquets

Lyndsay and Shannon share experiences with flower workshops, date nights on the farm, and managing a Community Supported Agriculture (CSA) program. She recounts a joyful date night event where couples dressed up, despite some arriving casually. They discuss handling event cancellations by rescheduling or offering vouchers. They explain the logistics of managing glue guns during workshops, emphasizing quality tools and resource sharing. Finally, outlining the process for preparing CSA bouquets, focusing on freshness and variety to delight members. Their enthusiasm highlights the importance of community and connection in her floral business.If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now. Did you love today's episode? Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

Sep 20, 202454 min

Ep 123EP 123: From Engineer to Crops: Andrea McAdow's Path to Building a Thriving Farm Business in Arizona

Lyndsay and Shannon respectively, engage in a vibrant discussion with Andrea McAdow of Rosebird Farms. Andrea shares her journey from civil engineering to farming in the Sabat Mountains of Arizona. She details the challenges of farming in a harsh climate, her business strategies, and the cooperative storefront she runs. The conversation covers soil management, favorite farming tools, and advice for new farmers. The episode concludes with Andrea inviting listeners to connect with her and visit her farm, emphasizing community support in the farming industry.Learn more about this episodes guest by checking out Rosebird Farms website, Instagram or Facebook. If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now. Did you love today's episode? Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

Sep 13, 202442 min

Ep 122EP 122: Defining What Success Means to You

This week Lyndsay and Shannon explore the evolving nature of success in flower farming and personal growth. They discuss the challenges of defining success amidst social media comparisons and share personal anecdotes about their journeys. Emphasizing the importance of aligning success with true desires, they reflect on the impact of family, relationships, and the unpredictable nature of farming. The conversation highlights the significance of self-reflection, setting personal goals, and celebrating individual achievements, reminding listeners that success is a unique and ever-changing journey.If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now. Did you love today's episode? Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

Sep 6, 202447 min

Ep 121EP 121: Don't Let "Dream Destroying Deborah" Hold You Back: Embrace Your Marigolds!

Shannon and Lyndsay revisit their popular episode "Finding Your Marigold," inspired by Jennifer Gonzales' article. They discuss the importance of surrounding oneself with positive, supportive people ("marigolds") and avoiding negative influences ("walnut"). They share humorous examples of negative influences like "No Money Nancy" and "Playing with Flowers Pam." The hosts also introduce their new membership program, "Dirt on Flowers Insiders," offering resources, accountability, and community support for flower farmers. They encourage listeners to reflect on their support systems and strive for a positive environment.Link from this episode-Finding Your MarigoldIf you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now. Did you love today's episode? Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

Aug 30, 202448 min

Ep 120EP 120: Spillin' the Dirt on Lisianthus

This week Lyndsay and Shannon delve into their flower farming experiences, focusing on Lisianthus, affectionately called "Lizzie." They share personal stories, highlighting the joys and challenges of running a flower business. The discussion covers favorite and less desirable Lisianthus varieties, emphasizing customer preferences and profitability. They also touch on essential logistics like seed starting and plant care. The episode is filled with humor and camaraderie, reflecting their shared passion for flower farming and encouraging listeners to engage and grow their own Lisianthus.Link discussed in this weeks episode: Bloom Groups, DemystifiedIf you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now. Did you love today's episode? Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

Aug 23, 202438 min

Ep 119EP 119: Q2-ish Review

Lyndsay and Shannon review their second quarter (Q2) from May to July. They discuss the challenges of unpredictable weather, the emotional ups and downs of farming, and the impact of hiring new employees. Personal anecdotes, including a stressful wedding event, add a relatable touch. They invite listeners to share "farming horror stories" for a Halloween episode, emphasizing learning from mistakes. The episode highlights the importance of community support, self-care, and resilience in farming, offering valuable insights for fellow farmers and entrepreneurs.If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now. Did you love today's episode? Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

Aug 16, 202453 min

Ep 118EP 118: Entrepreneurial Mindset with Julia Shanks - The Farmers Office

Lyndsay and Shannon discuss the business aspects of flower farming with Julia Shank, author of "The Farmer's Office." They emphasize the importance of data-driven decisions and reflect on their own challenges in running profitable farms. Julia shares insights on adopting an entrepreneurial mindset for financial sustainability, covering topics like marketing, financial management, and employee oversight. The conversation also addresses common struggles for new farmers, such as balancing passion with business needs and overcoming financial management fears.Link to her book : The Farmer's Office, Second Edition: Tools, Templates, and Skills for Starting, Managing, and Growing a Successful Farm BusinessLink to her website: 1-Home The Farmers OfficeInstagram: @TheFarmersOfficeIf you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now. Did you love today's episode? Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

Aug 9, 20241h 3m

Ep 117EP 117: Wreaths, Workshops, and Winter: Unlocking Holiday Success in Flower Farming

In this podcast episode, Lyndsay and Shannon share their experiences and insights on running profitable flower farms. They discuss the importance of strategic planning, especially for the Christmas season, and reflect on past challenges and successes. The conversation covers sourcing Christmas greens, creating sales plans, and maximizing profitability through workshops and diverse offerings. They emphasize early preparation, customer engagement, and the relatively low skill level required to start a Christmas greens business. Their goal is to inspire and provide actionable strategies for listeners at any stage of their farming journey.If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now. Did you love today's episode? Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

Aug 2, 202448 min

Ep 116EP 116:Spill the dirt- Harvest timing & efficiencies

Lyndsay and Shannon discuss the challenges of running flower farms in early July. They tackle the pressures of summer heat, irrigation, and wedding bookings. Lyndsay shares her journey of prioritizing well-being by reducing her workload for her upcoming wedding. Shannon talks about managing a new property and hosting a "u-pick" event. They emphasize setting boundaries, managing expectations, and the realities of farming. The episode also includes a segment addressing listener questions on harvesting techniques and efficient farming practices.If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now. Did you love today's episode? Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

Jul 26, 202442 min

Ep 115EP 115: Blooms, Challenges, and Resilience with Shanti of Whipstone Farm

Lyndsay and Shannon are joined by Shanti from Whipstone Farm. They discuss the challenges of flower farming, including weather-related issues and the impact on their crops. Shantae shares her experiences farming in the high desert of Prescott, Arizona, emphasizing the need for resilience and adaptability. The conversation covers various farming techniques, pest management, and the importance of strategic planning. They also highlight the balance between work and personal life, stressing the significance of flexibility and effective communication with customers and fellow farmers.Learn more about Shanti by checking out her website and social media pages:Website FacebookInstagramIf you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now. Did you love today's episode? Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

Jul 19, 20241h 21m

Ep 114EP: 114 Our Favorite Online Tools

Lyndsay and Shannon share their journey of growing their farms into six-figure businesses. They discuss the challenges of irrigation and crop management during a hot season, while remaining optimistic about their heat-loving crops. The conversation covers various online tools and apps they use, such as Canva, QuickBooks, Squarespace, and ShipStation, to streamline operations and enhance customer experiences. They also highlight the importance of professional email platforms, photo editing apps, project management software, and tools like Linktree and CapCut for marketing and communication.If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now. Did you love today's episode? Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

Jul 12, 20241h 0m

Ep 113EP 113: Breaking the Mold of Traditional Flower Farming with Laura Beth Resnick

Lyndsay and Shannon discuss their flower farming experiences, focusing on challenges like weather conditions, crop failures, and color preferences for wedding arrangements. They highlight the importance of maintaining high standards for farm-grown blooms and sourcing quality flowers. Guest Laura Beth Resnick of Butterbee Farms shares her journey from vegetable to flower farming, emphasizing the significance of partnerships, taking breaks for farm maintenance, and the complexities of urban farming. The episode offers insights into relationship-building with customers, balancing work and personal life, and strategic decision-making in flower farming.Learn more about our guest:Website, Instagram, and FacebookPodcast with Jennie LoveIf you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now. Did you love today's episode? Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

Jul 5, 20241h 12m

Ep 112EP 112: The Heavy Cost of Staying in your Comfort Zone

Lyndsay and Shannon discuss the challenges posed by the Ohio heatwave on their farms and the measures they are taking to mitigate its effects. They emphasize the importance of stepping out of one's comfort zone for personal and business growth. Reflecting on their eight-year journey, they highlight the balance between data-driven decisions and gut feelings. They also discuss overcoming business plateaus, the value of mentorship, and the interconnectedness of time and money. The episode concludes with a challenge to listeners to embrace change for continuous improvement.If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now. Did you love today's episode? Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

Jun 28, 202445 min

Ep 111EP 111: Blooming Beyond Borders: A Conversation with Canadian Flower Farmer Janis Smith-Harris

Lyndsay and Shannon chat with Janis Smith-Harris, a Canadian cut flower farmer from Harris Flower Farm in Saint Thomas, Ontario. Janis shares her journey from being an optician to becoming a full-time flower farmer, detailing the growth of her farm to nearly six acres. They discuss the challenges of weed control, the use of mechanized equipment, and innovative planting methods. Janis also highlights the importance of community and representation within the Association of Specialty Cut Flower Growers (ASCFG) for Canadian growers. The episode offers valuable insights and practical tips for flower farming enthusiasts.Learn more about Harris Flower Farm by checking out her website and social media:Website Facebook InstagramIf you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now. Did you love today's episode? Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

Jun 21, 20241h 4m

Ep 110EP 110: 7 Characteristics of a Resilient Farmer

Lyndsay and Shannon discuss the challenges of flower farming, emphasizing the importance of resilience. They share insights on coping with weather impacts, the need for nutritious meals, and building inner strength. Key tips include acceptance, optimism, and taking responsibility for one's life. They highlight the value of community support, sharing a heartwarming story of a generous donation during tough times. Lindsay and Shannon encourage maintaining a positive attitude, finding humor in adversity, and invite listeners to join their community for exclusive content and support.If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now. Did you love today's episode? Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

Jun 14, 202457 min

Ep 109EP 109: Our Q1-ish Reviews

This week Lyndsay and Shannon share the gritty realities of flower farming. They discuss the intense challenges faced during the first quarter, from staffing changes and overwhelming workloads to weather impacts on crops. Lyndsay talks about her recovery from surgery amid farm duties, while Shannon describes the hurdles of farm expansion and unpredictable weather. They delve into issues with tulips and ranunculus, including weather effects, marketing strategies, and pest infestations, and explore solutions like soil replacement and fungicides. Additionally, Lyndsay recounts a distressing encounter with mites in her chicken coop, but also celebrates the success of her tulip pick and the benefits of hiring new staff. The episode concludes with a look at summer plans, farm visibility, and a call for listener engagement, reflecting the resilience and adaptability required in the farming industry.If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now. Did you love today's episode? Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

Jun 7, 20241h 5m

Ep 108EP 108: Mastering Tulips with Linda D’Arco & Emily von Trapp

Lyndsay and Shannon are joined by Emily Von Tapp of von Trapp Flowers and Linda D'Aarco of Little Farmhouse Flowers to discuss their experiences in flower farming, with a focus on growing tulips. They share their unique approaches to planting, cultivating, and harvesting tulips, including their use of different methods like hydroponics and crate growing. They also touch on the challenges they've faced, such as pest control and climate impacts on production. The impact of the pandemic on their businesses is discussed, leading to innovative shifts like moving their Tulip Workshop online. The episode is rich with insights on the practicalities of tulip farming and the importance of education and community in the industry.Check out our special guest: Emily von Trapp of VonTrapp FlowersLinda D'Aarco of Little Farmhouse FlowersTulip WorkshopPodcast Reference: Storing Peonies and Tulips + How to Handle Cut Flowers After Harvest with Dr. John DoleIf you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now. Did you love today's episode? Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

May 31, 20241h 7m

Ep 107EP 107 : Workshop Series (Part 3 Marketing your Workshops)

Lyndsay and Shannon share their expertise on marketing strategies for farm-based workshops. They discuss the importance of understanding the target audience, leveraging social media and email marketing, and the necessity of a well-structured launch plan. They share personal experiences and emphasize the need for authenticity in marketing messages. The episode covers the challenges of consistent marketing and offers practical tips for engaging potential customers, such as using Facebook events and personalized messaging. They provide actionable insights for effectively promoting workshops and adapting marketing tactics based on results.If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now. Did you love today's episode? Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

May 24, 202439 min

Ep 106EP 106: Workshop Series (Part 2 Pricing Strategies)

In this podcast episode, Lyndsay and Shannon, share their expertise on pricing strategies for farm workshops and events. They discuss cost-plus, hourly-based, and value-based pricing models, emphasizing the importance of planning and not underpricing. They explore targeting different audiences, like men for Mother's Day events, and adjusting marketing strategies accordingly. They also cover the comprehensive costs involved in running workshops. The episode is packed with practical advice, encouraging farmers to stay curious, monitor customer experiences, and brainstorm innovative event ideas. The next episode promises to tackle the critical aspect of marketing workshops.If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now. Did you love today's episode? Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

May 17, 202432 min

Ep 105EP 105: Workshop Series (Part 1-Planning)

In this podcast episode, Shannon and Lyndsay share their passion for hosting various workshops on their farms, from flower crown making to Christmas wreath workshops. They recount memorable moments, like the challenge of fitting a stick into a car, and the unique styles of participants. They also look forward to discussing how to plan profitable workshops in an upcoming episode, acknowledging past experiences of financial loss. Emphasizing the balance between enjoyment and the business side of farm workshops.As a resource for locating your local FSA office, as well as the resources available for beginning farmers and Farm Loan tools available by clicking the link: http://Farmers.gov If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now. Did you love today's episode? Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

May 10, 202437 min

Ep 104EP 104: The FSA Lowdown with Amanda Sargent

In this episode Lyndsay and Shannon are joined by Amanda Sergeant from the Farm Service Agency (FSA). They discuss the FSA's programs and services, emphasizing their benefits for farmers, including those in the flower industry. Amanda provides insights into the registration process, eligibility, and available programs like the Farm Storage Facility Loans and the Non-Insured Crop Disaster Assistance Program. The importance of communication with the FSA, understanding deadlines, and good recordkeeping for loss reporting is highlighted. The episode concludes with a reminder to engage with agricultural agencies and a call for listener engagement on their podcast and Instagram.As a resource for locating your local FSA office, as well as the resources available for beginning farmers and Farm Loan tools available by clicking the link: http://Farmers.gov If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now. Did you love today's episode? Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

May 3, 202453 min

Ep 103EP 103: Knowing your Critical Number

In this episode Lyndsay and Shannon share their insights on tulip farming and the broader aspects of running a flower farming business. They emphasize the importance of tracking critical numbers for informed decision-making and discuss the challenges of managing emotions in business. They provide practical advice on focusing on key metrics, avoiding over-analysis, and learning from both successes and failures. The hosts also express gratitude to their listeners, and tease upcoming surprises, highlighting the value of listener feedback and engagement.If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now. Did you love today's episode? Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

Apr 26, 202450 min

Ep 102EP 102: Mental Prep - Forcing Tulips and Endless House chores

In this podcast episode, Lyndsay and Shannon discuss the mental and logistical preparations for the upcoming growing season. They explore the excitement and concerns associated with making large flower orders, managing farm changes, and the financial implications of their investments. Lyndsay talks about adapting her farm operations due to health reasons and a team member's maternity leave, while Shannon anticipates the help of H-2A workers. They also touch on the nuances of forcing tulips and the balance between farm life and home cleanliness, offering practical advice like a tip for keeping snapdragons straight in the cooler. Their conversation underscores the importance of flexibility and adaptability in flower farming.Looking for the link discussed in this weeks episode just click here for the tulip workshop. If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now. Did you love today's episode? Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

Apr 19, 202430 min

Ep 101Ep 101: Running a Profitable U-Pick with Loretta Ball

Lyndsay and Shannon interview Loretta Ball, owner of The Never Ending Flower Farm. They discuss the unique aspects of running a u-pick flower farm, including customer experiences, operational challenges, and creative solutions. Loretta shares her journey from starting with a small patch to expanding her farm, and the hosts exchange stories about the quirks of agritourism. They also touch on the importance of marketing, customer engagement, and adapting the business to keep valuable employees. The conversation highlights the joys and hurdles of flower farming and agritourism.If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now. Did you love today's episode? Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

Apr 12, 20241h 2m

Ep 100EP 100: Our Most Memorable Moments

In the 100th episode of their podcast, Shannon and Lyndsaycelebrate their journey as farmers and podcast hosts. They share behind-the-scenes stories, reflect on personal and business growth, and discuss overcoming challenges like technical issues and self-doubt. They emphasize the importance of self-compassion, hiring help, and surrounding oneself with supportive people. The hosts also touch on social media culture, dealing with difficult customers, and the practical aspects of farming, such as crop planning. They express gratitude for their listeners' support and look forward to future episodes and community engagement.Finding Your MarigoldIf you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now. Did you love today's episode? Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

Apr 5, 20241h 14m

Ep 99EP 99 : Aunt Willie's Wild Flowers with Linda Doan

Lyndsay and Shannon discuss the intricacies of flower farming with special guest Linda Doan. They share their personal journeys, the challenges of maintaining a work-life balance, and the empowerment they feel as business owners. Linda recounts her romantic start with her husband in the flower farming business and introduces listeners to their farm's local traditions, such as the Thanksgiving pumpkin roll. The episode also delves into the customer demographics, the picturesque setting of Linda's farm, and the various ways they sell flowers, including CSA programs, workshops, and hosting weddings. The conversation highlights the importance of marketing, profitability, and the joy found in farming, concluding with Linda's advice for new farmers to have fun and enjoy their work.If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now. Did you love today's episode? Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

Mar 29, 20241h 5m

Ep 98EP 98: Why branding matters with Alix Northrup

Lyndsay and Shannon, welcome guest Alix Northrup, a freelance illustrator delve into the intricacies of branding for businesses. They discuss the comprehensive nature of branding beyond just a logo, covering visual elements, messaging, and the feelings a brand evokes. Emphasizing the importance of custom branding, they explore the benefits of a unique brand identity, potential legal issues with non-custom designs, and the value of a cohesive branding package. The hosts also offer practical advice on finding a branding professional, highlighting word-of-mouth recommendations and the use of social media platforms like Instagram. Alex shares her availability for new clients and how to contact her. If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now. Did you love today's episode? Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

Mar 22, 202451 min

Ep 97EP 97 : Finding your Customer Avatar with Corinna Bench of My Digital Farmer

Lyndsay and Shannon welcome Corina Bench from My Digital Farmer. Corina shares her journey in applying online marketing strategies to her farm, Shared Legacy Farms, and her transition to mentoring other farmers. The discussion focuses on the importance of understanding marketing frameworks, customer education, and the creation of customer avatars for targeted marketing. Corina emphasizes the need for specificity in messaging to connect with the right audience and the role of ongoing customer research in refining marketing strategies. The episode provides valuable insights into effective marketing for farmers, highlighting the significance of understanding and serving customer needs.If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now. Did you love today's episode? Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

Mar 15, 20241h 14m

Ep 96EP 96 : 6 Symptoms of Fear in Flower Farming

Lyndsay and Shannon engage in a heartfelt discussion about the role of fear in their lives as flower farmers and business owners. They explore the different ways fear manifests, from the pressures of social media and comparison to the challenges of decision-making and the impact of fear on their actions. They share personal stories, including the concept of analysis paralysis, discussion of imposter syndrome and the pressure to downplay achievements. The episode concludes with an invitation to their audience to share struggles and join their supportive community.If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now. Did you love today's episode? Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

Mar 8, 20241h 5m

Ep 95EP 95 : Digging into SEO with Julia Bocchese

Lyndsay and Shannon discuss SEO strategies with guest Julia Bocchese, an SEO consultant for agriculture and horticulture businesses. They cover the importance of keyword research, website navigation, and maintaining up-to-date online profiles. Julia shares tips on optimizing website copy, title tags, meta descriptions, and image alt text for better search engine rankings. Practical advice includes targeting low competition keywords, creating engaging content, and improving website usability, especially for mobile users. If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now. Did you love today's episode? Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

Mar 1, 202457 min

Ep 94EP 94: Wedding Consults 101

Lyndsay and Shannon dive into the intricacies of wedding consultations for their flower businesses. They discuss strategies for acquiring leads, managing client expectations, and refining the consultation process. They emphasize the importance of setting clear expectations, using software for organization, and confidently guiding clients through flower selection. They share personal experiences, including mishaps and the evolution of their consultation strategies, underscoring the significance of expert communication, flexibility, and creating a positive first impression. They conclude by highlighting the value of customer satisfaction, efficient communication, and the role of word-of-mouth in attracting clients that resonate with their unique styles.If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now. Did you love today's episode? Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

Feb 23, 202456 min

Ep 93EP 93: 5 Things to do now for your best year!

In this podcast episode, Lyndsay and Shannon share their flower farming insights and advice. They reflect on their business growth, the importance of honest conversations, and offer strategies for success. They recount humorous early podcasting challenges and express gratitude for their listeners' support. The hosts emphasize the necessity of crop planning, overcoming fear, setting financial goals, and creating a marketing plan. They also discuss supply management, work-life balance, and the significance of self-care. The episode concludes with a light-hearted touch and an invitation for listener engagement, looking forward to their 100th episode celebration.If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now. Did you love today's episode? Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

Feb 16, 202454 min

Ep 92EP 92 : Master Growing in a High Tunnel with Tracey & Matt Parriman

Shannon and Lyndsay are chatting with Tracey & Matt Parriman this week about how they use their high tunnels. They are going to share with you how and why they heat their high tunnels to make their growing season last longer. They share the pros, cons and everything in between. They will talk about how they flip the beds and what they are growing and how. Is it worth managing a heated high tunnel in the winter? They talk about why it is for them.If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now. Did you love today's episode? Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

Feb 9, 202447 min

Ep 91EP 91: So You Want a High Tunnel? Part 2

In the second part of this podcast Lyndsay and Shannon are sharing what to plant and when to plant it. The things that need to be thought about because this is a new planting environment with its own set of challenges to think about. They will give you a list of their favorites and some others to consider when you are crop planning. If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now. Did you love today's episode? Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

Feb 2, 20241h 8m

Ep 90EP 90: So You Want a High Tunnel? Part 1

Have you been thinking about getting a high tunnel? Shannon and Lyndsay are talking all things high tunnels in this two part series. They are sharing with you this week what to consider when looking to add this to your farm. Where do you want to put it and what things to consider when looking for the best spot. They share what it could cost depending on the upgrades and if you choose to build it or have someone do that for you. They talk about the NRCS grant application. Having a high tunnel is something that will help extend your growing season and there are many different ways to go about getting one. If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now. Did you love today's episode? Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

Jan 26, 202452 min

Ep 89EP 89: Behind the Scenes of the Bloom Hill Farm Expansion with Judd & Shannon

Shannon and Judd are tackling this weeks podcast by sharing with you their story of their farm. They will share where they started and what the future looks like for them. They just bought a second property to help alleviate some of the pinch points at their current farm. They talk how they did it and what type of loans they used. They will share about what the next year looks like for the property along with their 3-5 year plan. Lots of changes happening over at Bloom Hill and they will bring you all the details. If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now. Did you love today's episode? Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

Jan 19, 202446 min

Ep 88EP 88: The Evolution of Petal Pickers with Daniel Schavey

Lyndsay and Shannon welcome Daniel Schavey of Petal Pickers this week to talk about how his business has grown over the years. He will share how and why he started to ship flowers. He talks about how he markets so that more people know that he ships nationwide. You will learn his biggest lesson and his favorite thing to do on the farm. Having a work life balance can be hard and he shares how he is trying to make that better and enjoy life all while owning a successful business. If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now. Did you love today's episode? Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

Jan 12, 20241h 16m

Ep 87EP 87: Spilling the Dirt with Questions Asked by You

Lyndsay and Shannon Spilling the Dirt this episode answering the questions asked by you. This episode they will cover: How do you transition from hobby flower farming to full time/quitting your day job? I have 5,000 dollars saved to start my farm with - what would you spend it on? Already have a tractor and land. I would love to hear about dried flowers. What you dry, how you dry them, and how you utilize them. Sometimes I love farming and the business and other times I hate it. Is this normal or should I get out? How do I know if being a business woman is for me? If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now. Did you love today's episode? Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

Jan 5, 202448 min

Ep 86EP 86: Our Year in Review

Lyndsay and Shannon are sharing with you their year in review. They do this every year where they talk about a rose which is something good that happened, a bud something they are looking forward to next year and a thorn which is something that they struggled with but will be working on to be better. They share the highs and lows of 2023 and give you tips on how to look at your 2023 in review to make 2024 better. If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now. Did you love today's episode? Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

Dec 29, 202350 min

Ep 85EP 85: Our Favorite Things

Lyndsay and Shannon are giving you their favorite things on this fun episode. They share how they found some of them why they love them and want to share them with you. You can find some of these items here:  The Dirt on Flowers's Amazon Page What is not on the amazon storefront you can find by clicking the links below:Black Rifle Coffee John Deere Gator Shady RaysMeundiesTrina Turk AviatorsMacie Bean Boot Inappropriate Mugs- MallyMoonLush - Rose Argon Body ConditionIf you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now. Did you love today's episode? Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

Dec 22, 20231h 4m

Ep 84EP 84: The importance of a weekly newsletter

Lyndsay and Shannon are giving you three steps to create a newsletter this week:Sign up for an email marketing platform- Mailchimp, Flodesk, Constant contact Start building your email listCreate your first newsletter.They go into each of these steps with detail of how they did it and lots of tips and tricks to make it easier. Writing a newsletter doesn't have to be this big scary thing. You just need the tools to make it easier to create a better connection with your customers. If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now. Did you love today's episode? Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

Dec 15, 202357 min

Ep 83EP 83: Creating a Lasting Connection with your Customer

Lyndsay and Shannon are chatting about how to create a connection with your customers. They share how they create and foster connection on theirs farms. You will hear them share the best practices for your farm like:Be authentic - Customers expect you to connect with them in a intuitively human way.Always put yourself in their shoes. People don’t want to hear about you, they want to hear about themselves.Tell storiesGo above and beyondBe generousIf you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now. Did you love today's episode? Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

Dec 8, 202358 min

Ep 82EP 82 : 5 Keys to Profit with Lennie Larkin

Lyndsay and Shannon are chatting with Lennie Larkin of B-Side Farm & Flower Farming for Profit. Lennie shares her flower farming story and how she has gotten where she is today. They are going to talk about the 5 keys to profit in this episode. They talk boundaries, why it is so important to test and learn and other tips to help you have a profitable flower farm. Download Lennie's 5 Pathways to Flower Farm Profitability Guide and follow Lennie on Instagram @flowerfarming.forprofit for more Profit Talk! Download the guide HERE!Pre order Lennie's Book by clicking the link below!Flower Farming for Profit: The Complete Guide to Growing a Successful Cut Flower BusinessIf you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now. Did you love today's episode? Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

Dec 1, 20231h 13m

Ep 81EP 81: Turkey Day Gratitude

Lyndsay and Shannon are sharing with you what they are grateful for and how they continue to learn and grow. They share how they can even be grateful for the hard times like tulip gate 2023. Big things little things they share from being grateful for this community all the way to being grateful for having a cozy home. Bloom Hill Farm is launching their Dahlia Masterclass all about dahlia tuber splitting and storage! Learn more at www.bloomhillfarm.com/learn - the course launches November 22nd! If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now. Did you love today's episode? Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

Nov 24, 202339 min

Ep 80EP 80 : Target Market Series: Flower CSA

Lyndsay and Shannon talking all the pros and cons of a CSA. They share what works for them and what they have changed to make it better. They will give hot tips like using a text service to remind customers to pick up each week. You can never communicate enough and it helps make it easier. Join them to learn the good and the bad of a CSA flower subscription.Bloom Hill Farm is launching their Dahlia Masterclass all about dahlia tuber splitting and storage! Learn more at www.bloomhillfarm.com/learn - the course launches November 22nd! If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now. Did you love today's episode? Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

Nov 17, 202347 min

Ep 79EP 79: High Tunnel Chats - Seed Starting Woes - Social Media

Lyndsay and Shannon are answering questions asked by you this week. They are sharing the ins and outs of a high tunnel. Why they can be so beneficial and tips and tricks they have learned along the way. They dive into how they start seeds and what can make it easier and more successful. Social media is a hot topic and they are discussing if they think it is necessary or not for a new business to have. ActivityIf you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now. Did you love today's episode? Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

Nov 10, 20231h 8m

Ep 78EP 78: A Message from the Heart

Lyndsay and Shannon are dropping in to give you a little personal update. If you are driving or just not in a good headspace to hear heavy news please skip this and come back to it at a better time. A few months ago Lyndsay found a lump in one of her breast and has since been diagnosed with breast cancer. They wanted to come on and give you an update and thank you for the support. . They will continue to update on this journey when found appropriate. They will be continuing the podcast as normal but are just asking for some grace and that it might be more Shannon at times as Lyndsay is trying to balance something already so unpredictable. Again they thank you and are so appreciative for each and everyone of you. ActivityIf you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now. Did you love today's episode? Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

Nov 4, 20239 min