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Spirited Media’s Jim Brady: Growing audience through display advertising is ‘not natural’

Spirited Media’s Jim Brady: Growing audience through display advertising is ‘not natural’

On this week’s Digiday Podcast, Spirited Media’s Jim Brady talks about building a local news media business that's sustainable. The key to economic success for Spirited Media lies in a scaled events business rather than the display advertising...

The Digiday Podcast · Digiday

September 27, 201728m 30s

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Show Notes

On this week’s Digiday Podcast, Spirited Media’s Jim Brady talks about building a local news media business that's sustainable. The key to economic success for Spirited Media lies in a scaled events business rather than the display advertising relied on by most publishers in local news markets.