NYT's head of ads Sebastian Tomich: The role of the publisher is to sell ideas
In which NYT's global head of advertising Sebastian Tomich argues that publishers will change direction on their agency businesses. Native is not going to save publishers. Instead, agency services are sitting alongside subscriptions, display,...
The Digiday Podcast · Digiday
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Show Notes
In which NYT's global head of advertising Sebastian Tomich argues that publishers will change direction on their agency businesses. Native is not going to save publishers. Instead, agency services are sitting alongside subscriptions, display, commerce, licensing and other business lines.