Meredith's Jon Werther: Apple News+ is a growth opportunity
Meredith, which acquired Time Inc in 2018, is home to a stable of female-focused media brands like People and Every Day with Rachel Ray. The company's long relied on print revenue, but like everyone else, is now looking to diversify revenue...
The Digiday Podcast · Digiday
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Show Notes
Meredith, which acquired Time Inc in 2018, is home to a stable of female-focused media brands like People and Every Day with Rachel Ray. The company's long relied on print revenue, but like everyone else, is now looking to diversify revenue streams, especially in digital. Jon Werther, president of National Media Group at Meredith, discusses their roadmap to revenue diversification, competing with platforms and more.