Are you a target of algorithmic pricing?
We know that companies are gathering data on us as we go about our lives online, but that information might also be used to create a personalized price for something you’re looking at buying. We hear from Jim Balsellie, the co-founder of the Council of Canadian Innovators and the Digital Governance Council, on how algorithmic pricing works and what guardrails need to be put in place.
The Current · CBC
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Show Notes
We know that companies are gathering data on us as we go about our lives online, but that information might also be used to create a personalized price for something you’re looking at buying. We hear from Jim Balsellie, the co-founder of the Council of Canadian Innovators and the Digital Governance Council, on how algorithmic pricing works and what guardrails need to be put in place.