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Show Notes
In the last gasp before election day 2024, we're pulling back the curtain on political polling. Once again we welcome Rod McCulloch of Victory Research to our Crisis Cast chat room. We'll hear what's changed in polling over the long haul, and what's different about each of the last 3 Presidential elections. You'll learn about how pollsters deal with voter cynicism, what's REALLY wrong with negative campaigning, and why he gives candidates the harsh reality.