
Episode 2: Phil Mershon, Director of Experience, Social Media Examiner
The Craft of Conferencing Podcast
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Show Notes
Welcome to episode two of the Craft of Conferencing Podcast. This show features in-depth conversations with thought leaders in the B2B conferencing space.
Our guest is Phil Mershon, the Director of Experience at Social Media Examiner and the force behind Social Media Marketing World, a heralded annual event for digital marketers. We hope you enjoy the show.
We talk to Phil about what makes events great. it's a topic dear to his heart. Phil wrote the book on creating great events, Unforgettable: Art and Science of Creating Memorable Experiences.
To learn more about The Craft of Conferencing or to get involved with the podcast, visit our website, or write to us at [email protected].
Get full access to Craft of Conferencing Newsletter at charleslaughlin.substack.com/subscribe