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What it's like working as an agency copywriter, with Damien Whelan
Season 10 · Episode 26

What it's like working as an agency copywriter, with Damien Whelan

The Content Byte

August 15, 202230m 2s

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Show Notes

If you're as Mad Men-obsessed as we are, you're probably keen to know how copywriting on the agency side differs from, say, what other types of copywriters do. (And if you're like Lynne and Rach, that may mean sitting at home, writing everything from web copy to lead magnets.) So we're getting the goods from agency copywriter Damien Whelan. We ask: how DID he get into agencies? How does he come up with clever one-liners? What's it like working on an ad campaign for a billboard? How do pitch meetings pan out? Do they often pull all-nighters? How can freelancers get into agencies and become indispensible? And is there really is a decanter of whisky on everyone's desk?

Where to find Damien

Connect with Damien on LinkedIn