How to Repurpose a White Paper or Research Report into a Webinar
The Content 10x Podcast · Amy Woods
Audio is streamed directly from the publisher (podcasts.captivate.fm) as published in their RSS feed. Play Podcasts does not host this file. Rights-holders can request removal through the copyright & takedown page.
Show Notes
How can you get more people to engage with the findings in your white paper or research report?
Downloadable PDFs are a brilliant way to boost your credibility and showcase industry expertise, but even the most awesome research report can struggle to connect with a wide readership. Repurposing it into a more accessible format, like video content, is a fantastic way to ensure your report gets the exposure it deserves.
In this episode, I share the whats, whys, and hows behind repurposing your research report into a webinar. Tune in to find out how these two professional, thought-leadership style content can work together to generate more interest in your findings and get more ROI from your report.
Find out:
- What a webinar is and the different styles
- Using your research report to plan a webinar that suits you
- The tech side of recording a webinar
Important Links & Mentions
- Repurposing Webinars with Louise Brogan: https://www.content10x.com/repurposing-webinars-with-louise-brogan/
- The Infinite Dial: https://www.edisonresearch.com/the-infinite-dial-2021-2/
- The Treasury Recruitment Company, Key Insights from the Global Treasury Salary Survey: https://treasuryrecruitment.com/podcasts/episode-185-key-insights-from-the-global-treasury-salary-survey/
- My book: Content 10x: More Content, Less Time, Maximum Results
Join hundreds of business owners, content creators and marketers and get content repurposing tips and advice delivered straight to your inbox every week https://www.content10x.com/newsletter