#26 Hiring, Leading, and Growing: A Massage Therapist’s Guide to Building a Purpose-Driven Team with Anna Rudel
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Show Notes
What if the key to building a thriving wellness practice was as simple as one word: FOCUS?
In this episode, Jess sits down with Anna, an acupuncturist, clinic owner, and coach, to explore her journey from starting a practice in her spare bedroom to leading a thriving multi-practitioner clinic. Anna shares her hard-earned lessons on building a sustainable business, hiring the right team, and transitioning from practitioner to leader. Whether you’re a massage therapist, acupuncturist, or wellness practitioner, this conversation is packed with actionable insights to help you align your practice with your purpose and avoid burnout.
Here’s what you’ll learn:
- How to start small and scale sustainably by setting clear, achievable goals for your practice.
- The difference between managing and leading—and why leadership is key to building a purpose-driven team.
- How to hire the right people by identifying your needs, creating a collaborative process, and ensuring the perfect fit for your clinic.
Listen now to discover how to focus, lead, and grow a thriving wellness practice that aligns with your vision and values!
👉 SPONSOR LINK
Try Jane EMR - Use code AIM1MO and get a 1 month grace period on your new Jane Account
❗️Make sure to use the code AIM1MO to get a 1 months grace period
🔗 LINKS
https://www.lokahiacupuncture.com
https://www.facebook.com/LokahiAcupuncture
https://instagram.com/lokahiacupuncture
🐦 SOCIAL STUFF:
🐦 SOCIAL STUFF:
Website ➔ https://jessevreynols.com
Instagram ➔ https://instagram.com/drjessreynolds
YouTube ➔ https://www.youtube.com/@ConsciousPractitioner
Email ➔ [email protected]
TIMESTAMPS
00:00 Introduction
00:53 Jane App Sponsorship
02:23 - Moved from Japan to California, started business.
05:30 - Scaling down ideas, setting small, sustainable goals.
10:50 - Growth process - finding happiness in own practice.
12:26 - Employees leave, flexibility and leadership essential.
17:37 - Personal connection with clients is crucial.
19:04 - Practitioner balance and staff management advice sought.
24:07 - Evolution of applicant interviews: from scripted to open.
27:08 - Unique industry: intimate, energetic, potentially emotional, supportive.
30:26 - Understanding pay and benefits is crucial when job-hunting.
33:24 - Interview process tests for constructive disagreement skills.
35:37 - Regular check-ins, addressing issues, and support.
38:21 - Perfectionist embraces collaboration in acupuncture practice.
41:52 - Transitioned from treating conditions to coaching wellness.
44:39 - Sharing contact info after a pleasant conversation.
For massage therapists and wellness practitioners seeking to get unstuck through purpose-driven inner work, this episode explores how wellness professionals can use self-awareness and mind-body connection to overcome burnout, create work-life balance in their wellness business, and build a conscious, holistic healers practice that serves both their wellness center clients and themselves.