The Connected Leadership Podcast: Bruce Y Lee, Effective Communication

Andy's guest Bruce Y Lee has had an interesting and very varied career. Professor of Health Policy and Management at the New York City University School of Public Health, he is well known for his blogs and articles on science and health, questioning established ways of communicating facts and theories. Bruce takes complicated ideas and makes them simple and engaging.  Andy and Bruce discuss how, despite some opposition, he is changing the tone of science writing, less serious and where appropriate using humour to make it more accessible.  Topics also covered are; the possible effect of using humour when dealing with a serious subject on reputation, and his writing process. Bruce frequently uses stories to illustrate issues and gives some tips for engagement in written communication emphasising the importance of thinking about how the message lands with the receiver.