Is My Podcast Topic Too Saturated?

There’s not much that’s new in podcasting anymore; pretty much anything you can think of already has a podcast associated with it. As you’re planning a show for your business, you might ask yourself if you can make your podcast successful when there are so many others out there. That’s the question we’re answering today on the Business Podcast Blueprint. We're talking about:  “Getting to the top of a crowded mountain is hard… but if no one is climbing the mountain at all, you’d do well to consider why that might be.”  A lot of podcasts equals:  A lot of listeners. A lot of potential guests, and a lot of opportunities to be a guest: “Always focus on the audience, and the unique value you can bring to them.”  A lot of potential ideas.  A fair expectation of success: “For a company show, the more podcasts that exist in your industry, the more likely you are to be successful with yours.”