302. Building a Personal Brand for High-Value Clients - Brokers Round Table
with Chad Griffiths, Jesse Fragale, and Adam Williams
The Commercial Real Estate Investor Podcast · The Commercial Real Estate Investor Podcast
Audio is streamed directly from the publisher (static1.squarespace.com) as published in their RSS feed. Play Podcasts does not host this file. Rights-holders can request removal through the copyright & takedown page.
Show Notes
Key Takeaways:
Leverage LinkedIn and social media to become a thought leader by creating valuable, client-focused content rather than self-promotional posts.
Ensure your social media presence and brand aligns with the type of high-value clients you want to attract.
Publish regular, data-driven market reports to differentiate yourself and stay top-of-mind with potential clients.
Seek out speaking engagements and other opportunities to position yourself as an industry expert.
Develop a system to proactively identify and build relationships with the key players and decision-makers at large industrial, retail, and corporate clients.
When given an opportunity to work with a high-profile client, make it your top priority to over-deliver and exceed their expectations.